Smoking can lead to an early death. For help quitting • call Quitline 13 7848 • talk to your doctor or pharmacist • visit quit.org.au It is illegal to sell tobacco products to a person under 18. It is illegal to purchase a tobacco product for use by a person under 18.
Search suggestions

News

Counterfeit tobacco and health risk: what is actually in untaxed cigarettes

Smoke Mart Australia graphic: What is in counterfeit tobacco

The case against counterfeit tobacco usually starts with tax. The stronger case is health: legitimate manufacturing is subject to product standards and traceability, and illicit product is subject to none of it. Investigations in several countries have found mould, insects, plastics and heavy metals in seized stock.

Control Lawful product Illicit product
Manufacturing standards Regulated production None
Traceability Batch codes and invoices No trail
Recourse if harmed Consumer law applies Nobody to claim against
Price Includes ~$310 duty per carton Underpriced by skipping duty

Why the risk compounds

Smoking is already the leading cause of preventable disease in Australia. Adding unregulated product of unknown composition on top of that removes even the limited quality controls that exist, and it removes any ability to identify a bad batch after the fact.

If you are already considering quitting

This is a good moment: support is free and it works. Quitline 13 7848, quit.org.au, or your GP or pharmacist for nicotine replacement and prescription options. Combining support with medication substantially improves success rates.

Before you order — four checks that never change

  1. Price against the excise floor. Duty is $1.55274 a stick from 1 September 2026 — about $31 in a 20-pack and $310 in a carton. Illicit tobacco is not a cheaper version of the same product — it is an unregulated one.
  2. The pack in the photo. Legal Australian stock is drab brown (Pantone 448C) with graphic warnings covering at least 75% of the front and 90% of the back — no logos, no brand artwork.
  3. Age and delivery. Distance sellers must verify you are 18 or over, and somebody who can sign and show ID has to be at the address. Lockers and unstaffed addresses can be refused.
  4. State rules. South Australia prohibits mail and online tobacco orders outright; everywhere else requires an age-verification system.

Related reading

This article is general information, not medical or legal advice. All tobacco products are harmful and state rules change — check your state or territory regulator before ordering. For help quitting call Quitline on 13 7848.